From crypto wallets to Web3 companions: Trust Wallet CEO on 200M downloads and the road ahead
Starting as tools for simply storing cryptocurrencies, digital asset wallets have progressed to serve as the gateway to a myriad of tasks in the Web3 world. Apart from trading, blockchain users utilize cryptocurrency wallets to access decentralized applications (DApps), interact with DeFi and even store digital identities.
Yet, dealing with cryptocurrency wallets can be a complicated matter, especially for less experienced users. Trust Wallet is a pioneering project that brings the ease of use of Web2 to non-custodial wallets.
In this interview, Trust Wallet CEO Eowyn Chen recalls the journey of cryptocurrency wallets so far, sheds light on how they ensure user-friendliness in their solution and reveals a notable milestone, surpassing 200m downloads globally.
Cointelegraph: What is your take on the evolution of crypto wallets from basic asset storage into holistic companions that empower users in their digital journeys?
Eowyn Chen: Crypto wallets have grown far beyond just storing digital assets as a mere key management tool. Today, they serve as the primary interface for millions as the starting point for navigating Web3 — connecting to DApps, natively buying and swapping tokens, managing identities, exploring new DeFi tools and more.
At Trust Wallet, we see the wallet as a personal companion that guides users through their onchain journey. It’s about simplifying complexity and delivering a Web2-level user experience with the transparency, control and autonomy of Web3. The future isn’t just about access — it’s about empowering users with the tools to explore Web3 with confidence and purpose.
CT: What strategies does Trust Wallet employ to blend the familiar ease of Web2 with the autonomy of Web3?
EC: We focus on abstracting away technical barriers while preserving decentralization. This includes intuitive design, seamless onboarding, native one-click experience for swap and earn and future features like biometric login and seedless recovery powered by some new technical protocols.
We also plan to integrate AI in appropriate places to offer smarter interactions — helping users navigate, discover assets, get risk warnings, avoid scams and explore Web3 safely. Altogether it might take 1-2 years to get them right through iterations. Our goal is to make crypto feel as smooth as any Web2 app without compromising on user sovereignty or control.
CT: As Trust Wallet nears 200 million downloads, what were the key factors behind this growth, and how do you plan to sustain momentum moving forward?
EC: Our growth stems from staying user-first and building trust. We make self-custody accessible, prioritize UX, support over 100 blockchains and deliver reliable, secure tools for everyone — from first-time users to experienced builders.
Built trust by staying transparent, focused and grounded in community needs, both current and future ones. Looking ahead, we’re doubling down on ease of use, usability, expanding partnerships, and new technologies to help users navigate Web3 with even more clarity and confidence.
CT: Do you have any recent numbers on Trust Wallet downloads? And how do you plan to reach broader audiences?
EC: Yes — Trust Wallet recently surpassed 200 million downloads, making it the most widely used self-custody Web3 mobile wallet globally. To reach broader audiences, further simplifying the product experiences so it’s ready for mass adoption, as mentioned above.
Also, we’re investing in education, simplifying onboarding and expanding our presence across ecosystems and platforms. By integrating more real-world use cases, strengthening local community engagement and removing friction for newcomers, we’re making Web3 more accessible to everyone.
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